Cart

Secure checkout
0

#DONNEDICARACTERE

ISADORA
DE PASQUALE

#DONNEDICARACTERE

#WEWOMEN

From silence to voice.

TALK #4 - #GENERAZIONE Z: IS THERE A POSSIBLE COMMUNICATION?

The era of millennials is on the wane, now it's time for Generation Z, those born between 1995 and 2012. They are the digital natives, those who speak the language of the internet better than anyone else. They are always connected (data tells us they use an average of 5 devices). They are our children, the generation of the future, that of Greta Thumberg and Joshua Wong. They prefer visual communication, with an attention threshold estimated at 8 seconds, they use social networks like Youtube, Twitch and Tik Tok. They are the ones who think we are stealing their future and dismiss us with an "ok boomer". How can we communicate with them, create synergy and overcome generational conflict?

CRISTINA LACAVA

Journalist of Io Donna.

Cristina Lacava was born in Rome and graduated in Literature at La Sapienza University. Instead of taking the chair, she took a train to Milan, where she attended the Rizzoli school of journalism. As a true representative of the generation that believed in a fixed job, she has not moved since then, neither from Milan nor from Rizzoli. She has two teenage children, has worked for Io donna since the newspaper's inception and deals with school, university and families.
Project #WEWOMEN

SEE OTHER TALKS

We Women, 6 talks dedicated to women's empowerment

TALK #5
#SMARTWORKING: IS THE END OF THE OFFICE?

Smartworking, or "agile working," became a reality during the Coronavirus lockdown.
Discover more
© 2022 BAW S.r.l. Via Privata Cesare Battisti, 1 20122 Milano (MI) CF e PIVA 08680520965 REA MI-2042480 Cap. Sociale 10.000€ i.v.
This website uses cookies to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of all the cookies.
Warning: some page functionalities could not work due to your privacy choices
magnifiercrossmenucross-circle